Home to the most iconic UNESCO World Heritage Sites and a gastronomic gem, Italy is basking in the glory of a growing tourism industry.
The tourism industry of Italy is expected to reach 51.2 billion by 2034.
Further, to maintain this growth momentum, the Italian National Tourist Board (ENIT) is targeting millennials and Gen Z travelers through cultural tourism, culinary tourism, and diverse tourism experiences.
Also, the numbers could be even higher as Italy is about to host the Winter Olympics in 2026.
In addition, cycling tours, golf holidays, and sports tourism in the country are especially appealing to the younger crowds. Art tours in Italy are also popular among young travelers.
Moreover, an increase in air connectivity will help the tourism sector in Italy to grow significantly. Areas such as Puglia, Salerno, and Sicily are going to reap the highest benefits.
Are you also planning a trip to Italy with friends? In this Dream and Travel Guide, I have discussed all the important tips for traveling to Italy.
Important Tips For Traveling To Italy: You Cannot Miss These For Sure
I will start these tips for traveling to Italy by discussing the best time to plan a trip.
Summer, from June to August, is the peak tourist season in Italy. The best summer destinations in Italy are Puglia, Florence, Taormina, etc.
During the summer months, Italy records temperatures between 23 and 28 degrees Celsius, depending on the places you visit. However, the surging crowd of tourists is a major problem in this season.
Italy, especially areas such as Venice, Florence, and Rome, is already fighting the challenges of overtourism.
“Italy has been experiencing overtourism, but many cities in Europe and countries around the world.”
Simone Amorico, CEO, Access Italy (Destination Management Company)
So, it is better to choose the shoulder seasons of spring and early fall when visiting Italy. The months of April to May and September to October promise the best time with nature in Italy.
Moreover, if you are an adventurous soul and want to explore the best skiing destinations in the Alps and Dolomites, the winter months of November to March will be the ideal time for you.
Winter in Italy is mysterious, and it is also the time of carnivals.
Nevertheless, irrespective of your time visiting Italy, some things about this beautiful country do not change.
Here are more tips for traveling to Italy to make your experience fulfilling.
1. Don’t Miss Gastronomic Tours And Wine Tastings In Italy
There’s nothing more fun among friends than sharing a tasting of local products from a place you’re visiting for the first time through a culinary experience.
TasteAtlas named Milan the second-best Food City in the World in 2025. However, it’s not just about Milan. The culinary riches of the country present its rich history and culture with a modern twist.
It is no wonder that the culinary tourism industry of Italy is expected to reach USD 153,714.1 by 2034.
Among the many recommended food and wine activities in Italy, we highlight wine tours in Puglia, where you can explore fine wines made in the vast vineyards of the Valle d’Itria.
You can also take a street food tour in Naples, where you’ll try the authentic Neapolitan pizza or delicious fried pizza.
Furthermore, wander through Trastevere in Rome to sample real Italian gelato while soaking in the bohemian vibe of the neighborhood.
Moreover, enjoy a food experience in Matera, where you can try regional dishes like tiramisu and exquisite fresh pasta.
In addition, you can go on a gastronomic and wine tour in Ravenna or Tuscany, where you’ll be delighted by the authentic flavors of this region.
2. Rent A Vespa And Explore The Sights
There’s no more authentic experience in Italy than touring its coasts and villages on a classic Vespa with your group of friends.
Without a doubt, it is a unique and super fun adventure that elevates your journey through this amazing country. Just remember that you’ll need a driver’s license and proper gear for the tour.
The top recommended itineraries for this kind of adventure are:
1. Puglia
In Puglia, you can ride through vineyards, discover the unique trulli houses, and take in breathtaking sea views.
2. Winding Along The Roads Of The Stunning Amalfi Coast
The colorful towns and yellow lemon groves on the Amalfi Coast create an unforgettable image.
Further, you can enjoy a delicious aperitif with local products like the famous limoncello.
3. Tuscan Landscape
If you want to enjoy a picturesque landscape, you must plan a trip to the Tuscan landscape.
It is also a place to be familiar with the true Italian soul.
4. Visit Florence And Its Surroundings
With attractions like the Duomo of Florence, Florence is one of the must-visit destinations during your trip to Italy.
Other attractions in Florence are the Uffizi Gallery, Palazzo Vecchio, Vasari Passage, etc.
3. Enjoy The Beautiful Beaches In Italy
An ideal plan for traveling with friends is to plan a fun vacation and enjoy long days by the sea. In Italy, a true Mediterranean country, you’ll find stunning beaches that guarantee relaxation and seaside enjoyment.
Further, the following water activities and excursions are perfect plans to share with friends.
- Sailing along the Sicilian coast on a private boat
- Snorkeling in Sardinia
- Scuba diving in Tuscany
But if you prefer to relax on paradisiacal beaches, we recommend the following destinations.
- Isola Bella in Sicily
- Tremiti Islands in Puglia
- Marina Grande, the main beach of the Amalfi Coast
Italy: The Perfect Destination For Traveling With Your Friends
As you can see, Italy is the perfect destination to travel with your best friends. Among all the ways you can explore this splendid country, we’ve offered you a variety of irresistible plans.
Whether you’re enjoying wine tasting and Italy’s exquisite cuisine, having an adventure on a Vespa, or admiring the beauty of the beaches, there’s always something to make fun the priority.
Don’t wait any longer and start planning your trip with your friends. Buon viaggio!